Brand Personality in 2018
Like technology, brand personality has changed over the years. A brand’s personality represents who they are and how they interact with customers. Social media has helped this...
Episode 4: Darren Wong (Raindrop Cake Creator, Entrepreneur, Business Strategist)
Darren Wong is the creator of Raindrop Cake, an Asian vegan jelly dessert for foodies. Darren is also an entrepreneur and business strategist. Join...
Episode 3: Karla Gregg, aka WhatWouldKarlaSay (Influencer, Self-Development Vlogger, Marketer)
Join Karla, aka WhatWouldKarlaSay (influencer, self-development vlogger, marketer, incredible person), and me as we talk about how she got started as a Youtuber, how you too can...
The Build & Inspire Podcast is Live! How it Got Started & Lessons Learned
The Build & Inspire Podcast is an interview-style podcast where I connect with people from all walks of life, doing what they love, in hopes of inspiring...
Episode 2: Jay Mandel (Mastercard, IBM, The Collective NYC)
Join me as Jay Mandel (Mastercard, IBM, The Collective NYC) shares how he's changing the way the world sees and works with ad agencies by launching The...
Episode 1: David Berkowitz (360i, MRY, Sysomos, Serial Marketer)
Join me as David Berkowitz (360i, MRY, Sysomos, Serial Marketer) shares the early days of social media, building 360i, and launching the Serial Marketer blog and community.
The Marketing Conference that’s Launching a Community
The Real Time Summit wasn't just a marketing conference; it was an experience. An experience of collaboration, inspiration, people, and it's kicking off a...
5 Unconventional Sales Enablement Tools and How to Use Them
This list of unconventional Sales Enablement tools covers tools that generally are not considered sales tools for one reason or another, and they can be used for...
10 Account Manager Guidelines for SaaS Enterprise Sales
I created the following list early in my career for use by a SaaS enterprise account management team that was young, unpracticed and ready to learn, because...
Pitch Case Studies: The Overhead Projector
The perfect sales presentation focuses on storytelling, and the perfect sales presentation is a combination of science, art, planning, and improvisation. You need to share your message, ensure it...
